via youtube.com
The brandname is perfect and so is the AD. It manages to create the perfect emotional connect with the NRIs. I don’t know anything about the product or if it will succeed, but this concept is perfect to create that Indianness feeling.
The last frame with the name TATA in it seals the deal!
Ideal Musings 
Great ad. 1st half was more appropriate than the second half, though. btw, you don’t need to put ad in caps.